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Alex Hofmann once served as Musical.ly’s president, overseeing the North and South American markets for the TikTok precursor, then leaving shortly after the app exited to Chinese tech giant ByteDance in 2017. For his next act, the startup exec returned to the consumer social space with the launch of 9count — the maker of the…
Facebook and Instagram may be busy trying to clone TikTok within their own apps as Reels, but a new feature rolling out now from TikTok will see the short-form video app’s content showing up in more places across Meta’s social networking platforms. TikTok confirmed to TechCrunch it’s launching a new sharing feature that will allow…
TikTok announced its midterms Elections Center will go live in the app in the U.S. starting today, August 17, 2022, where it will be available to users in more than 40 languages, including English and Spanish. The new feature will allow users to access state-by-state election information, including details on how to register to vote,…
Oracle has begun auditing TikTok’s algorithms and content moderation models, according to a new report from Axios out this morning. Those reviews began last week, and follow TikTok’s June announcement it had moved its U.S. traffic to Oracle servers amid claims its U.S. user data had been accessed by TikTok colleagues in China. The new…
ByteDance may be preparing for a global launch of TikTok Music service, according to trademarks filed in several countries found by TechCrunch. The China-based conglomerate has filed TikTok Music trademark in countries like the UK, Singapore, New Zealand, Mexico, Malaysia, and Costa Rica. This comes after a Business Insider report last week, which pointed toward…
Instagram may be worried about TikTok’s threat to its business, but in the near-term, it’s still far ahead when it comes to the influencer marketing dollars spent on its platform in the U.S. According to a new analyst report, Instagram is on track to capture nearly 3x the amount of influencer marketing spend compared to…