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Meta-owned messaging app WhatsApp is stepping into the film business. Earlier this week, WhatsApp announced its first original short film “Naija Odyssey,” which tells the story of NBA player Giannis Antetokounmpo, who was born in Athens, Greece to Nigerian parents. “Naija Odyssey” will premiere on Prime Video on September 21, 2022. The short film signifies…
Snapchat today is rolling out its first set of parental controls, after announcing last October it was developing tools that would allow parents to gain better visibility into how their teens used the social networking app. The update follows the launches of similar parental control features across other apps favored by teens, including Instagram, TikTok…
Snapchat’s recent move into premium subscriptions has gained a bit of traction in its first weeks on the market. Though the social app maker just last week reported a disappointing second quarter with an earnings miss amid a weak advertising landscape, its brand-new subscription Snapchat+ has already helped the app rake in over $5 million…
WhatsApp is continuing its push into the business market with today’s news it’s launching the WhatsApp Cloud API to all businesses worldwide. Introduced into beta testing last November, the new developer tool is a cloud-based version of the WhatsApp Business API — WhatsApp’s first revenue-generating enterprise product — but hosted on parent company Meta’s infrastructure.…
After a bullied teen died by suicide, a grieving mother last year sued the platform where the abuse had taken place — Snapchat — for not doing enough to protect its younger users. Another lawsuit, related to another suicide, followed last month. In response to the former, Snap banned the anonymous messaging apps that had…
Snapchat is upgrading its AR shopping experience today with updates to both to the Shopping Lenses inside its social app as well as to the analytics shared with Snap’s brand and retail partners. For consumers, the AR shopping features become more practical to use, as they’ll now display key product information, updated in real-time, like…