With Lens Cloud, Snap offers backend services for its developer platform

By News Curator

Snap isn’t just the company behind popular social app Snapchat. It has also built a powerful augmented reality developer platform called Snap AR — it spreads beyond Snapchat thanks to Camera Kit, an SDK solution that lets you integrate Snap’s camera capabilities in other apps. In Snap jargon, Lenses are essentially augmented reality apps that…