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Kids and teens are now spending more time watching videos on TikTok than on YouTube. In fact, that’s been the case since June 2020 — the month when TikTok began to outrank YouTube in terms of the average minutes per day people ages 4 through 18 spent accessing these two competitive video platforms. That month,…
As Google works on reconfiguring its adtech stack to move away from cookie-based ad targeting to something else that’s not yet fixed but which it claims will be better for individual web users’ privacy — and after Apple’s move last year to lock down third party tracking of app users on iOS, also on a…
Dating app company Bumble, Inc. is making its first acquisition with today’s news that it’s adding the fast-growing French dating app Fruitz to its family of applications. Though Bumble, Inc. already has an international footprint as the parent company to Badoo, which is particularly popular in Europe, it sees the addition of Fruitz as a…